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Cykla

Cykla.se is the online magazine for Vätternrundan, Swedens largest bike-race. This projekt was conducted in a neat process along the lines of design thinking. We reasearched and empathized with the user. We ideated, prototyped, tested and iterated until we where happy with the result. My responsibilities where leading the whole process through research and ideation, down to prototyping and finally designing the end product. 

 Home page. Highlighting a little bit of everything in decending order of priority.

Home page. Highlighting a little bit of everything in decending order of priority.

 Grid page listing content. To increase relevance for the user she can filter the list with a bunch of options at the top and filters can be saved in you profile if you are registered. 

Grid page listing content. To increase relevance for the user she can filter the list with a bunch of options at the top and filters can be saved in you profile if you are registered. 

 Article page. Airy, readable and with a hint of magazine layout as a nod to the original printed Cykla magazine.

Article page. Airy, readable and with a hint of magazine layout as a nod to the original printed Cykla magazine.